IN THE NEWS

Keep up with HomeCare Advocacy Network in the news!

HCAN is making waves across the industry. Check out the articles below and see how HCAN is making our mark!

HCAN and McKnights—November 18, 2021

Mark Goetz, president and CEO of HCAN, said in prepared remarks that his organization is “thrilled to welcome American Baptist Homes of the Midwest into the HCAN family.”

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Home Health Care News—August 5, 2020

“Congregate living providers and home care agencies are often at odds with each other, competing over clients and which care setting is best.”

Omaha World-Herald—August 9, 2020

“”But we believe there’s room for us, and this is where we want to be,” said President Mark Goetz, a western Iowa native.”

McKnights Senior Living – May 26, 2021

““We liken it to the sleeping bear,” HCAN President and CEO Mark Goetz told McKnight’s Home Care Daily. “We really believe over the next 10 years senior living is positioned to best broadly across multiple markets to be the largest provider of in-home services because of the strength of their local brands.””

McKnights Senior Living – May 26, 2021

“More than 85% of respondents said if a senior living community already is providing an aging loved one with in-home care, it would positively affect the decision to eventually have them move into that community. And almost 50% said they likely would engage a respected senior living community to provide in-home services over other options.”

Senior Housing News – June 3, 2021

“The new arrangement is aimed at helping the operator create relationships with prospects before they’ve committed to moving into a senior living community, according to Bickford’s executive vice president of operations, Alan Fairbanks.”

McKnights Senior Living – June 4, 2021

“As the industry rebounds from COVID-19 challenges, Goetz said that he believes that other senior living providers are missing an opportunity if they don’t follow Bickford’s lead.”

Home Health Care News – June 6, 2021

“The company, which operates with white-labeling approach to business, helps senior living providers enter the home care industry. The company also helps senior living providers with licensing to operate as independently owned and operated franchises.”